Our Purpose
To dramatically increase a real estate agents ability to establish a long term, self generating, successful and profitable career. 
A successful career for an agent in our opinion is:
- The agent’s net annual income is at least $100,000 dollars or more
- The agent’s net income grows each and every year
- The agent’s business becomes self generating, automatic. Lead generation IS NOT necessary!
- The agent’s has balance in their life
- The agent earns income from their business well into retirement
- The agent is fulfilled and happy
The residential real estate industry as a whole in regards to the long term success of real estate agents could only be described as atrocious. This industry’s blight is caused by the industry’s Leaders, Brokers, Managers, and Trainers for hire and the agents themselves. Many of these individuals, companies and institutions continue to promote long term entrenched business processes’, methods and beliefs that simply are counterproductive.
A significant portion of the problem is that there is a plague of attraction / obsession for seeking “immediate result solutions” to increasing sales. Immediate results are not usually sustainable and are not usually client friendly. In comparison the insurance industry for the most part teaches and encourages steady and slow growth of clientele to their agents through relationship building and servicing, where the real estate industry promotes significant income in the short term. The difference in the long term success of a financial or insurance provider to a typical real estate agent cannot even compare.
To give you an idea how significant the malady is, we only need to look to Sacramento County the State Capital of California as an example. The local MLS as over 10,000 agents paying quarterly dues to access this information yet there are less than 1500 homes being sold each month. This means that the average agent closes less than 2 escrows per year.
At Fusion, we provide an alternative for agents who want to dramatically increase the likelihood that they will be able build a successful career. Fusion offers a complete business platform that can offer just short of a guarantee that our agents will not only earn a terrific income but that they will also enjoy a fulfilling long term career. We do this by addressing the obvious cancerous issues that keep the agents from success and actually partner with the agent hand in hand to build long term successful careers.
Fusions primary focus is our client/partner – the Real Estate Agent. Our job is to take care of the Real Estate Agent who,
in turn, can then provide excellent service to his/her own clients. Our vision is to focus on VALUE not marketing. We concentrate and focus on providing tangible and significant value above the industry standards for our agents. Fusion also then encourages and creates a platform for the agent to strive to concentrate of increasing the level of service they provide to their clients instead of focusing on sales and marketing. (a significant cause of failure) Due to entrenched outdated industry beliefs this model is not the norm of the Broker support systems provided to agents, yet the facts absolutely show beyond any reasonable argument that most agents that have built long lasting and profitable careers are the agents that do concentrate on providing value and service for their clientele.

